The online food industry has grown tremendously in recent years, and this sudden growth has created a huge opportunity for food delivery start-ups. The industry is expected to show a growth rate of 7.5% in global revenues, resulting in an estimated volume of$182,327 million by 2024. Moreover, this huge growth has expanded the choice and convenience of ordering for the customers, from a wide range of restaurant to their mobile phones.
The online restaurant ordering system have increased the sales of restaurants by building their strong online presence in the market along with the convenience level of the consumers. Not only are business owners profitable, but ordering food online helps restaurants, customers, and everyone involved.
While Seamless, Uber Eats, Delivery, Deliveroo, Grub Hub and Delivery Hero are the top players, local food ordering and delivery start-ups are also making a name for themselves in various countries.
To build an exceptional app for your food business, you must first understand the basics of an on-demand restaurant delivery software. Here are the top features of a restaurant Delivery Software.
Push Notification for attracting and engaging customers
With the rapid growth of online food ordering, it makes sense to have many food delivery apps on your phone. Push notifications are the best way to gain visibility and stay ahead of your competitors.
Accordingly, it helps businesses to keep in touch with their customers. These messages can be used to send various information, including discounts, special offers and location-based order drop messages, among other things.
Another thing to remember with your on-demand ordering food app is that your suggestions should provide value to customers rather than just becoming a sales pitch.
Try to manage push notifications in such a way that they help in the significant growth of your business application. Notify potential customers regularly about discounts, special deals and loyalty programs.
Accordingly, you can immediately grab the customer’s attention and engage them as such.
Rider’s Contact information and tracking details
Let’s say the customer has placed an order and paid for it. You can provide rider’s contact details to your customers so that the customers can connect directly with the rider for the status about their food.
Accordingly, the function allows customers to contact the delivery person and track their orders.
Cashback and loyalty programs
Coupons and special offers are the most effective ways to attract new users to your food delivery app. Accordingly, to maintain customers’ interest, you should offer generous discounts regularly.
Attracting potential customers is more important than increasing brand awareness to win brand loyalty. That’s why big companies put more emphasis on their reward points by ordering through restaurant food ordering platform.
Accordingly, Starbucks, for example, saw an 80 percent increase in sales after introducing loyalty programs.
Real-time Food Delivery GPS Tracking
Customers can track the location of their meals using real-time GPS, which is one of the essential features of food delivery applications. The purpose of GPS is to provide two-way tracking and operation.
Accordingly, it helps to determine the user’s location to deliver the food. Once the site is verified, users can follow the status and activities of the people who provide it.
It is used by leading food delivery applications to make restaurant business successful. And to provide the most outstanding customer experience. Accordingly, Google Maps, MapKit and Waze’s navigation are some of the best APIs for this functionality. For example, Uber uses Google Maps on all platforms.
Seamless Payment gateway integration
Payments play an essential role in any firm from the business owner’s point of view. Although this is a final step in the ordering process, customers will never try again if they have a minor or significant problem.
Accordingly, the consumer must have all the funding options listed in your on-demand food delivery application for the payment process to be highly productive and easy to use.
You can use any accessible payment gateway or mobile wallet software services such as Google Wallet, Apple Pay, iOS PayPal account, MasterCard, credit/debit cards, Internet banking. And Cash on Delivery (COD) options in restaurant food delivery software. Accordingly, the same page can be used to provide promotional or discount codes.
Search feature for meals/restaurants/locations
Customers will appreciate the simplicity and time savings that a sophisticated search facility with multiple criteria can provide as you have the freedom to find the restaurants you want by downloading the restaurant aggregator/ordering app.
Users must search for items based on-time delivery, distance or menu preferences. Which are essential for an application for a restaurant or chain.
Social Media integration
Let your users contribute photos and reviews of the dishes they try on social media. And the app can help you get a lot of organic exposure.
This is a great way to get input and provides a lot of information for your social media team to work with. Accordingly, this will help attract customers to reviews and increase sales.
Profile Customization and Registration
A user’s profile is essentially a database of information. You can include preferences based on previous orders, order analytics, shipping addresses, saved outlets, payment options and more.
Accordingly, the customer’s preferred profile feature is easy to access to this information.
Order History
You should select the list of possible items on the operating screen of the courier which has not been chosen by any courier yet. By default, all orders should be displayed within a 750-meter radius of the courier’s current position.
In addition to the scheduled delivery time, you must include the patient’s address and customer contact information in the order list.
In-App Messaging
Alerts in an app are ads that appear on the user’s screen when the app is open. Accordingly, this may take the form of pop-up or coloured interstitial advertisements. But they are all intended to deliver targeted or context-sensitive information.
The Courier application, Messenger is an essential feature to connect with customers and specify specifications with the administration.
Ratings and Reviews
This option enables your customers to rank and rate other restaurants on the app based on their listed food items. Therefore, every company gives importance to its customers as they are the company’s lifeblood. Accordingly, any kind of feedback or rating is very beneficial for the company to understand the shortcomings of its on-demand delivery software.
It’s a tried-and-true way for businesses to determine how users react to their applications. Accordingly, if your on-demand restaurant delivery software has a high rating. There is a good chance that many people will choose to view it.
Chatbot or Virtual Assistants
Advances in AI technology have resulted in the development of virtual assistants. For example, using Grub Hub, the app connects to Alexa, Amazon’s digital assistant so that customers can re-purchase any previous orders.
Customers can use Messenger to order their favourite products. Accordingly, Virtual Support also provides rough delivery schedules for orders.
Save Favourite Dishes
It allows customers to choose their favourite restaurants and cuisines. Accordingly, the idea behind the Favourites icon is to make it easier for consumers to find their favourite foods with a quick reorder.