Quick and Easy ways to Add Instagram Feed On Squarespace

Peoples’ love for Instagram is not wavering anytime soon, and it’s because of the interesting features that allow users to share highly engaging content. That’s why marketers today use Instagram as a tool to engage their audience on different platforms, especially on websites.

Instagram’s captivating content is beneficial in engaging the website audience and raises the conversion rate. You can add them to your website easily. Let’s take Squarespace as an example and understand the easy ways how you can add Instagram feeds to Squarespace website.

Ways to Embed Instagram Feeds on Squarespace

Method 1 – By Using a Social Media Aggregator Tool

Step 1: Collect and Create Instagram Feeds

1. Steps to Embed Instagram Feed using a Social Media Aggregator
2. After selecting an aggregator tool, make an account and log in.
3. Now select the option to add new social feeds on the tool.
4. In the next step, it’s time to pick your source of content aggregation. Since we have to add Instagram feeds on Squarespace, click on the Instagram icon. 
5. From Instagram, you can collect feeds in multiple ways. You can use a specific hashtag, account posts, posts that mention your account, etc. So you will have to choose a connection type and also enter the username/hashtag as per your choice. 
6. Once you set the connection, hit the ‘Create Feed’ button.

Step 2: Modify your Instagram Feed

Make your Instagram feeds visually appealing and compliment your Squarespace website with the designing tools of the aggregator. 

1. Select a theme for your Instagram feed from the design tab.
2. Select a background. Change the font styles and sizes, colors.
3. If you can add CSS, do it to add a professional design touch to your Instagram feeds.
4. Add a well-designed call-to-action button to increase the chances of engagement and conversions.Keep control of the Instagram posts that appear on your feed and moderate the feeds.
5. Delete or hide the Instagram posts that you want to remove. 
6. If there are good posts that you want your visitors shouldn’t miss, then pin the post on your feed, or highlight it. It will help you grab the attention of the viewer.
7. You can set the filters on what should not be uploaded to your feed. So when your Instagram feed refreshes, the irrelevant posts will automatically be restricted from appearing on your feed.
8. You can also attach custom posts to your feed if you have good engaging content ideas. It also assists because you don’t have to post anything on Instagram but directly add them to the feed.

Step 3: Generate the Embed Code for Squarespace Website

Once you have designed and moderated your Instagram feed, you can publish it on your website. 

1. Preview the feed to see how it will appear on your website. 
2. Then Publish it. 
3. The Instagram feed can be embedded on websites, emails, and hashtag campaigns. So pick your option as ‘website.’
4. Then the tool will show you all the website platforms that it supports. Select Squarespace from the options available.
5. You will see the default widget size on the side that you can customize as per your needs.
6. Then the tool will create an embed code for you. Copy the embed code from here.

Step 4: Embed the Instagram Feed on Squarespace Website

1.Log in to your Squarespace account.

2.Navigate to the page where you look to embed the Instagram feed.

3.Then add a new block and select the code </> option.

4.Paste the link of the Instagram feed you created on the social media aggregator tool.

5.Click on Apply to embed the Instagram feed on the Squarespace website.

Method 2 – Embed Feed Using Instagram’s Embedding Option

As a popular social media platform, Instagram knows that its users want to use it in all the places possible to engage their audience, which is why it offers an embedding feature on all Instagram posts. To use this feature, follow these steps:

1. Log in to your Instagram account from a web browser. 
2. Open the Instagram post that you would like to display on your website. 
3. The three dots on the right top corner will show you more options. Click on it, and you will find the embed post option.
4. After clicking on the embed post option, copy the embed code.
5. In the next step, log in to your Squarespace website and open the webpage where you want to show your interactive Instagram feeds.
6. Add a new block and choose the option to add custom code.
7. Paste the embed code of the Instagram post and apply the changes. 
8. Now repeat the steps to add more Instagram posts to your website.

Conclusion

Now you are familiar with both the options of embedding Instagram feeds to your Squarespace website, so you can choose one and start making your website engaging. However, we suggest that you use a social media aggregator tool instead of Instagram’s embed feature because the social media aggregator tool offers you many features that make your work easy. 

Although the choice is yours, pick the best option and get started.